Ad fraud in 2019 - global ad fraud statistics by FraudScore

FraudScore - an independent antifraud solution - shares its statistics, reviews and data about global situation in ad fraud in digital advertising in 2019. The report covers:

  • general ad fraud statistics and digital ad market evaluations for 2019
  • comparison between 2018 and 2019 data in terms of ad fraud
  • most common fraud categories in web and mobile traffic
  • maps and insights of the most fraudulent geos for mobile and web traffic
  • ad fraud statistics for Android and iOS devices
  • most fraudulent app categories in 2019

The report is based on data from traffic processed by FraudScore platform in 2019. If you have questions about the materials, or you want to discuss your concerns about ad fraud and its threats - feel free to ask FraudScore team!

Dowload Ad Fraud Report by FraudScore

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    Olga Saburova, Account Manager at MobioNetwork
  • There are lots of manuals about earning money over the internet. Most of them are about making fraudulent mobile installs. As soon as new “manual” comes out we see peaks of low quality traffic. But as soon as we began using FraudScore service we cut managers who were working on checking traffic quality two times. Using their convenient report with set of filters, you can generate different type of reports showing you the traffic quality in different contexts. This helped us to find lots of cheaters and poor quality affiliates.
    Nickolay, CEO at Mobiaff.ru
  • FraudScore’s fraud monitoring system is particularly useful in this regard as it allows daily check on affiliates conversions and indicates the level of fraud detected for each conversion. The fact that the system not only monitors normal desktop traffic, but, also tracks and accurately reports on mobile traffic in relation to Emulators, VPN’s, Bot farms and IP pattern recognition allows us to make informed decisions when reviewing assigned affiliate caps and encouraging more traffic.
    Darren Williamson, Managing Director at CAN
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    Luis Barrague, COO at Headway Digital, Spain
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    Oleg Gorelik, Affiliate Director at Zorka.Network
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    Moufid Al-Joundi, Curate Mobile
  • FraudScore has easy to handle APIs which permitted us to integrate fraud analysis findings into our own dashboards. Their own interface is very intuitive and offers infinite possibilities in terms of filtering and digging into data. FraudScore team is very receptive to users feedback and continuously introduces improvements to their product.
    Luis Barrague, HeadWay Digital
  • At Brisk Ads we take drastic measures to combat fraud, and with the help of FraudScore we are able to detect and eliminate any suspicious traffic. With the in-depth reports provided, we are able to identify any questionable sources; making sure that our clients only pay for legit and profitable users.
    Omar Mostafa, Brisk Ads