Expert insights on ad fraud prevention, bot detection, and traffic quality analytics by FraudScore
Why Connected TV is no longer a safe haven for advertisers – and what fraud schemes are already active in this space
SDK spoofing is one of the most dangerous types of mobile fraud today. Learn how it works, why it’s growing rapidly, and how advertisers can protect their traffic and budgets.
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FraudScore’s 2025 report reveals a record 47.4% of global ad traffic as fraudulent, with peaks nearing 70%. The study highlights rising fraud across regions, evolving tactics, and growing risks in mobile traffic, offering a comprehensive view of where advertisers face the greatest threats.
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FraudScore expands its anti-fraud capabilities with reattribution analysis, helping marketers detect fake reinstalls and measure true retargeting impact.
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Born inside performance marketing, FraudScore began as a tool to solve our own traffic challenges - and grew into an independent anti-fraud solution over the past decade.
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FraudScore’s Mid-Year 2025 Report highlights a worrying shift - higher fraud rates, multi-layered attack strategies, and mounting pressure on mobile campaigns.
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Users can now set minimum app versions and other analysis parameters themselves without contacting support.
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