FraudScore — 2025 Data
Ad Fraud Cost Calculator
Estimate how much of your advertising budget is being lost to fraud right now — based on real FraudScore 2025 industry data.
Your Campaign
$5,000
ESTIMATED INVALID SPEND
lost per month
$0
at a 28% invalid-traffic rate
per year
$0
Budget exposed to bots and invalid traffic – spend that could be reallocated to real users.
* FraudScore 2025 data across real campaigns
Estimates based on FraudScore 2025 aggregate data. Actual fraud rates vary by campaign, geography, and traffic source.
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